SEO is ever-evolving and changing and it will keep changing. However, there are things that are the foundation and need to be implemented every time when launching a new website. These SEO web design tips are important from both user perspective and from the angle of search engines as well. If you are looking for SEO and Web Design have a look at sitecentre Australia.

Let's have a look at the top must-do SEO web design work for launching a good website:

1. User Friendly and Readable URLs

Readable and keyword in URL is one of the notable SEO signals used by Search Engines. Apart from that, a user can understand the topic or content by reading the URL. Also, sharing and typing such URLs is easy for users which makes it more likely to get more shares and memorized easily. A major on-page SEO ranking factor with the benefit of being shared by users makes it really important to be on your top priority list while creating a website.

2. Optimize Meta Tags

Meta tags are one of the oldest HTML tags being used by search engines to display results on search queries. Meta Title is used to display the title of the search results and meta description is used to show the context or summary of the content. The best thing is that you can control what to display on both tags, by editing their HTML tags. It is highly recommended that you optimize these in such a way that they are useful for search engines and your target audience. Organic CTR (Click Through Rate) is highly dependent on the Title and Description.

So to optimize for both you can add your primary keyword in the title and description and make it readable for humans. Add context to the description in such a way that it makes users click on the search result and satisfies their search query.

3. Mobile Friendly and Responsive Design

Google has made mobile-first indexing a priority.

Mobile-first indexing means Google predominantly uses the mobile version of the content for indexing and ranking. Historically, the index primarily used the desktop version of a page's content when evaluating the relevance of a page to a user's query.

Source: https://developers.google.com/search/mobile-sites/mobile-first-indexing

So now you can get why having a responsive and mobile-friendly website design is necessary if you want your website to rank on Google. Mobile traffic has overtaken desktop traffic and in order to utilize this traffic, you must have a mobile-friendly design. As per Google's recommendation, having a responsive design is much better than serving different websites by device type.

4. Pagespeed / Website Performance

No one likes a slow website if they have a faster internet connection. There may be times you have closed websites because they take so long to load. It's really common and happens with a lot of people. What if your website is slow? You may wait for it to open but other users will not. That is why it is very important to have a good fast website. Also, page load time is a ranking factor, and the time it takes to loads may decide where your site ranks. One of the common reasons for a slow website is a slower host. Make sure the hosting you are buying is faster and no I would not recommend GoDaddy for hosting.

5.  Content

Last but not least, content is a very significant factor for ranking. Whatever you do but never leave the hand of good, fresh, and well-written content. It is and will be one of the most important ranking factors. Google is becoming smarter and smarter day by day, and it now understands content very well, and its algorithm Rankbrain is real good in understanding content and relevancy with the queries of the user.